Planning trade show booth displays designs should not need a qualification in advanced physics. In reality, it essentially just needs a bit of common common-sense. Unfortunately, the incontrovertible fact that it is not uncommon sense does not mean effective trade show booth displays are all that "common". From my own experience, many exhibitors simply do not use the best workable ideas when they create their trade show design.
Your trade show booth displays design must differentiate your display from all of the other trade show booth displays. You will not get much traffic if folk just pay no attention to your booth and walk straight by it. One tested way of "getting attention" is to have a familiar tag line with an enthralling background image and your trade show booth displays should obviously state who you are and what it is that you offer.
Customers have an interest in how you can help them - that is the reason why they'll stop and talk at your trade show booth displays. As an example, if you're a marketing firm, you may explain how many new clients you can get them. Whatever you do, don't forget to tell folks how it's possible for you to help them - this is the most vital part of any effective design. In the final analysis, it boils down to this.
Planning effective trade show booth displays means creating a design that does the things above. Your design has to get spotted and stick out from the other designs. Your trade show booth displays should have your company name at the very top and what your company does. And most crucial, you want to list the advantages your offer can give them. If you would like to achieve success at trade show promoting, you need to insure your trade show booth displays design does these things.
